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Kinsa Health
Real-time proprietary data

Predict the spread of illness.

Kinsa knows where and when illness will spread, powering smarter decisions in advertising, retail, and public health.

TXFlu A+18%
NERSV+14%
FLCOVIDstable
NYInfluenza B+6%

CCF Illness Levels — Ad Targeting

Low
Moderate
High
Very High
Precision Targeting

Media

Reachconsumersattheexactmomentillnessimpactstheirlives.Ourreal-timesymptomdatapowersprecisionadtargetingacross210DMAs,deliveringtherightmessageattherighttime.

Real-Time Demand Intelligence

Store-Level Category Forecast

Live

25%

Sales Lift

40%

Less Stockouts

15%

Less Waste

2,000+

Counties

Category Demand Index

Cough & Cold Treatment
+28%
Flu Treatment
+18%
Nasal Sprays
+12%
Pain Relievers
+8%
Tissues & Sanitizers
+6%
Inventory Optimization

Retail

Stocktherightproductsintherightstoresattherighttime.Real-timeillnessdatatransformsinventorymanagementfromreactivetoproactive.

Forecast Advisor™

8–20 wks ahead

Kinsa Predicted vs Actual Consumption

Kinsa predictedActual% of population with Cold, Cough & Flu symptoms
Kinsa PredictedActual
Sell-In & Forecasting

Sales

Turnillnesssignalsintorevenue.ForecastAdvisorpredictscategorydemandupto20weeksout,whileRetailSell-Inpinpointsillness-drivenstockoutsbydistributioncenterandstore—soyousellinwithconfidenceandkeepshelvesstockedwheredemandsurges.

Seasonal Demand Forecast

Kinsa Forecast vs 5-Year Historical

0255075100AprMayJunJulAugSepOctNovDecJanFebMar
Kinsa Forecast5yr Avg
Demand Intelligence

Demand Planning

Anticipatedemandsurgesweeksbeforetheyhitshelves.Illnessforecastingenablesproactiveproductionplanning,reducingstockoutsandoptimizingsupplychainefficiency.

ILI Surveillance

Kinsa vs CDC — Early Warning

Live
0%2%4%6%Peak: 6.2% ILI
Kinsa
CDC ILINet
Forecast
Early Warning

Public Health

Detectoutbreaksdaysbeforetraditionalsurveillance.Ourdataprovidestheearliestsignalofcommunityillnessspread,enablingfasterinterventions.

Kinsa Patient Demand™
ForecastState
PA
Forecast Peak: Week of Feb. 25
4.03.02.01.00.02018-20192017-2018TypicalForecast
Capacity Planning

Hospitals

Prepareforpatientsurgesbeforetheyarrive.Communityillnesssignalshelphospitalsoptimizestaffing,supplies,andbedallocationwithunmatchedleadtime.

Let's Connect

Ready to see the future of illness?

Connect with our team to learn how Kinsa's real-time illness data can transform your business.