Kinsa Insights blog

Read the latest news and analysis from our team of industry experts, data scientists, and epidemiologists

How Illness Insights can "Weatherproof" your Brand Strategy

Have you ever looked at the weather forecast and planned for sunshine, only to be met with an unexpected rain storm?

Leading Cold, Cough & Flu Relief Brand identifies $69M in additional sales opportunities at one Retailer by predicting illness-based demand

Webinar: See When and Where Symptomatic Illness is Rising Across the US

Kinsa Insights + LiveRamp Data Enablement Platform

2023-2024 Illness Season Outlook for Marketers

Top 3 Retail Pharmacy Chain Used Kinsa Insights to Improve Demand Forecast Accuracy by 20%+

5 Tips to Incorporate Illness Data into your Demand Planning

How Retailers Can Prepare for Illness Season

How COVID-19 is Making Brands Rethink Their CPG Supply Strategy

Kinsa Insights + The Trade Desk Data Marketplace

3 Ways to Use Illness Insights to Optimize Your Media Spend