Join Kinsa Epidemiologist Maggie Quitter, MPH, to learn how symptomatic illnesses like cough, cold and flu will evolve and rise across the US. Next, we’ll discuss how symptom-relief brands can leverage actionable data to drive sales, improve media campaigns, and keep products on shelves when and where consumers need them.
In this on-demand webinar you’ll learn:
-What’s in store for the rest of the ‘22 illness season and our outlook for the ‘22-23 illness season
-How COVID-19 sub-variants may impact illness and symptom levels
-Epidemiological factors we’re tracking that brands and retailers should know about
-How brands and retailers can use symptom signals to optimize omnichannel media campaigns and avoid out-of-stocks for illness-relieving products.
Kinsa Insights Users have seen:
-40% increase in sales on CRM messaging
-274% increase in traffic using hyper-local illness insights
-50% reduction in forecasting error
Panelist:
Maggie Quitter, MPH – Kinsa Epidemiologist
Brad Pope – Head of Customer Success, Kinsa Insights
