Kinsa Health
Media & Advertising

Reach audiences where illness is rising.

Target ad spend by symptoms, severity, and zip code, weeks before traditional signals show demand.

Low
Moderate
High
Very High

Cough, Cold & Flu

Spreading Rapidly

Geo targeted
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Cough, Cold & Flu

Falling

Geo NOT targeted
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210 DMAs

Complete Coverage

24,573

Symptom Combinations

Zip-level

Precision Targeting

Why Kinsa

Advertise in Geographies by Illness Symptom Severity

Add our Geo-Based Illness Segments to existing Audience Segments for an increase in ROAS.

Hyper-Local

Reach DMAs with rising illness rates.

DSP Integration

Plug into platforms like The Trade Desk.

Real-Time

Allocate spend when demand peaks.

CCF Illness Levels

Low
Moderate
High
Very High

Illness Journey

Kinsa captures more symptoms earlier.

Kinsa captures moderate symptoms that go unreported in the public health system.Our proprietary devices capture illness at the onset of symptom development, which is long before patients see a doctor.

Comprehensive Insights

Symptoms (General, Adults, & Pediatrics)

Cough
Fever
Sore throat
Headache
Diarrhea
Stomachache
Nasal congestion
Earache
Chills
Vomiting
Nausea
Body Aches
Trouble Breathing

Categories (General, Adults, & Pediatrics)

Cough, Cold & Flu
Influenza-like Illness
Allergy
Chest Congestion
GI-like Illness

Where to Use Kinsa Targeting

Available Now

The Trade Desk

The Trade Desk

Walmart Connect

Walmart Connect

Coming in 2026

Amazon Ads

Amazon Ads

DV360

DV360

Meta Ads

Meta Ads

Kinsa

Kinsa API

Build custom integrations with real-time illness data.

Key Learnings

01

Early Detection

Spotting illness signals early allows brands to adjust strategies before demand surges.

02

Regional Variations

Kinsa's hyper-local data ensures tailored responses to regional differences.

03

Timing Is Everything

Kinsa helps brands pinpoint shifting seasonal peaks for precise planning.

Use Cases for Media & Advertising

OTC Products

Target health and wellness products.

Healthcare

Drive urgent care visits during surges.

Retail Pharmacies

Drive traffic when illness spikes.

Pharmaceutical

Promote treatment in high-symptom areas.

Ready to target illness in real time?

See how Kinsa's data can supercharge your campaigns.

Talk to our ad team